Popable & Taubman to Create Nationwide Pop-Up Leasing Opportunities for Brands
HOUSTON, September 12, 2023 – Popable, a trailblazing platform specializing in pop-up leasing and short-term retail solutions, today announces a partnership with Taubman, owner and operators of extraordinary retail environments. The companies together are aiming to redefine the pop-up leasing experience while introducing premium pop-up opportunities at Taubman’s iconic Dolphin Mall property in Miami and, ultimately, other centers nationwide.
Popable’s innovative platform will provide brands with direct access to first seamlessly explore, and then ultimately lease space, in Dolphin Mall’s unique, high-traffic retail environment in order to create captivating, short-term retail experiences.
“We are thrilled to have a strategic resource in the Popable platform,” said Amy Higgins, manager of New Business Development for Taubman. “With Popable, we are able to directly reach emerging and legacy brands that are looking to thrive in brick-and-mortar retail.”
Popable CEO Scott Blair added, “This new partnership with Taubman signifies an exciting shift in the pop-up leasing landscape. Together, we aim to provide brands with unparalleled access to prime retail spaces, enabling them to create immersive and memorable retail experiences for customers.”
About Taubman The Taubman Company LLC is engaged in the management and/or leasing of 26 regional, super regional and outlet malls in the U.S. and Asia. The Taubman Realty Group LLC’s (“TRG”) U.S. properties are among the most productive in the U.S. retail industry. Founded in 1950, TRG is a joint venture between affiliates of Simon Property Group (NYSE:SPG) and the Taubman family and is Taubman Centers, Inc. headquartered in Bloomfield Hills, Mich. Taubman Asia, founded in 2005, is headquartered in Hong Kong. For more information, visit www.taubman.com.
Popable™ is a pop-up shop marketplace platform that connects brands & spaces for short-term retail leasing. Its mission is to impact both sides of the ancillary retail relationship. Brands will find the qualified spaces, education, resources, community, and connections they need to grow, while retail landlords can easily find qualified retailers from a directory of tens of thousands of brands to fill vacancies and drive traffic to their shopping centers. This makes retail more accessible for small to mid-size businesses looking to get their foot into physical locations. More information is available by visiting popable.com, on Facebook at facebook.com/popablehq, and on LinkedIn at linkedin.com/company/popablehq.
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